We chat with Lomit Patel, the Vice President of Growth at IMVU – an online metaverse and social networking site. During his career, Lomit has managed growth at early-stage startups including Roku (IPO), TrustedID (acquired by Equifax), Texture (acquired. by Apple), and EarthLink. Lomit’s new bestselling book Lean AI, part of Eric Ries’ “The Lean Startup” series, is now available at Amazon.
During the episode, we chat about how businesses can use AI and automation for growth. It comes at a really interesting time because COVID-19 has started to accelerate digital transformation as businesses aim to put themselves in a position to thrive when things improve. Investing in technology is a great way to do this and it can lead to cost-saving, better efficiency, and increased revenue.
We talk about the value of AI, whether its suitable for small businesses and how you can get started. Lomit also shares lots of practical examples of how IMVU is using AI and automation to increase revenue and customer satisfaction. While it sounds technical, Lomit makes sure to break things down so that they are easy to understand for all marketers and business owners.