Automation allows marketers to scale up app growth significantly faster and manage thousands of paid campaigns across multiple advertising channels—without the expenses of extended manual labor and human errors.
With the burgeoning growth of Artificial Intelligence and Machine Learning, today’s startups are faced with more challenges than ever before.…
IMVU’s Lomit Patel shows how to use AI and automation to provide an operational layer atop customer acquisition solutions to deliver amazing results for your company.
Big data, programmatic access to high-performance media inventory and the maturity of cloud-based AI tools and services are quickly changing the landscape for marketers – and the people who work in marketing organizations.
Launching and growing any new app has always been a challenging endeavor. Beyond having a great app and hiring a…
I’m excited to announce that my first book called Lean AI, which is part of Eric Ries’s best-selling “The Lean Startup” series is being published by O’Reilly Media.
IMVU recently analyzed user journeys with our data team to explore what organic behaviors resulted in the most valuable users or…
The Facebook and Google Universal App Campaigns duopoly have long been great sources of new customers, but the challenge has…
IMVU decided to test one of the biggest gaming app markets in the world: South Korea, which has over 28 million…