The marketing landscape is evolving due to many factors: technological advancements, changing consumer behaviors, regulatory changes and more. In my role as chief growth officer at an ed-tech platform, staying abreast of these trends is crucial.
The modern CMO is always adapting to new technologies, channels, regulations, and changing customer preferences.
Excited to be one of the experts on this amazing MGS GVC AMA style panel with questions on mobile marketing, growth, and development.
A big change is coming to martech in the next five years as more companies race to go all in on AI. Having a fully connected and open martech and ad tech ecosystem will be the newest must have technology capability.
The choice now is how quickly growth teams embrace AI at this point in time, or face being left behind if they stay frozen in the current pandemic instead of taking this opportunity to up level their existing tools and approaches to unlock cost-effective growth strategies.
Watch industry experts from leading brands in North America, Europe, the Middle East, India, Southeast Asia, and Australia share strategies and ideas for online businesses during these times.
COVID19 could end up being the event that adds momentum for the automation of jobs in the digital marketing industry as companies try to survive and bounce back.