The Factor with Sonny Mayugba & Special Guest Lomit Patel

In Episode 3 of the Factor, Special Guest Lomit Patel, VP of Growth at IMVU, discusses user acquisition, retention and monetization. Lomit is a black belt in guiding companies to the highest levels of exponential growth. Sonny and Lomit rewinds back to the memorable turning points in Lomit’s career then riff on what’s next in the metaverse of 3D social networking at IMVU. Plus, Lomit shares how he approaches startup growth with the aid of artificial intelligence, all of which are included in his bestselling book, “Lean AI.”


Lomit Patel is the Chief Growth Officer of Tynker, with 20 years of experience helping startups grow into successful businesses. Lomit has previously played a critical role in scaling growth at startups, including Roku (IPO), TrustedID (acquired by Equifax), Texture (acquired. by Apple), and IMVU (#2 top-grossing gaming app). Lomit is a public speaker, author, and advisor, with numerous accolades and awards throughout his career, including being recognized as a Mobile Hero by Liftoff. Lomit's book Lean AI is part of Eric Ries' best-selling "The Lean Startup" series.